OUR PHILOSOPHYBRAND DRIVEN BUSINESS.

An approach that helps brands develop competitiveness in all aspects
and achieve success in a sustainable way.


THIS IS
WHAT WE KNOW.

NOWADAY, BRAND IS EXPERIENCE.

Today, we know all too well that we can’t believe everything we hear or read. We can, however, believe everything we experience. According to PWC, 85% of brand opinion is driven by interactions with brands in the real world. Only 15% is formed by traditional marketing comms.

Consumers are not only skeptical but they also more fastidious. They can quickly forget the brand if only a common customer experience - even if they can fully satisfy their needs. After all, they only keep their loyalty to the brands that bring their own emotions, styles or lifestyles.

In such a context, branding is gradually being transformed into a more comprehensive new approach.

SO BRANDING NEEDS A NEW APPROACH.

In the world of digital technology, brand experience has the biggest impact, more than ever before . And that provides opportunities advantage to the brands who use it effectively.

That's why at Mibrand we developed a philosophy called 'Brand Driven Business' to helps us increase the brand value of our client by integrating brand strategy into every business activity. It's also how we motivate every employee in your organization become the brand ambassador in their own ways.

All to create a unique feeling that only your brand can bring!

OUR MISSION:

Make Brand the driving force for all activities of the enterprise. Creating great and memorable brand experiences to connect to people's hearts.

OUR VALUES:

  • Pioneering in updating, developing and providing global standardized consulting services in Vietnam market.
  • Simplify in every process of working with customers.
  • Sharing all the knowledge, experience and methods for those who interested in branding.

We offer three core products, each strategically tailored to your brand's goals.

  • STRATEGY

    Strategic campaigns reinforces the core of your brand’s purpose and build stronger emotional relationships with your customer.

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  • CREATIVE

    We are creative to help connect your brand's unique story to people heart.

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  • EXECUTION

    Brand execution is all about bringing your brand to life. After all, great ideas are only as great as their succesful execution.

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WE SHARE.

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